May
31
Partnership Lifecycle
Once you have decided to start a partner program, it can be helpful to have a rough plan for these partnerships.
2 min read
Rich O'Connell
Partnerships @ Atlassian. Blogs about Technology Partnerships, APIs and Ecosystems.
May
15
Input Goals vs. Output Goals
Input goals help shape the path you must take, and the activities you must do, to reach your objective (or output).
2 min read
May
01
How to Launch a V0 Product Partner Program
There is no right or wrong approach. Just put one foot in front of the other and start talking to people about what they need.
2 min read
Apr
19
Why Partnerships are important
According to Okta, companies with 2,000 employees or more, deploy an average of 187 software applications to run their businesses.
4 min read
Mar
30
Partnership Tools: Strategy Trees
A Strategy Tree is a way to lay out and communicate your strategic plan.
2 min read
Mar
02
How Partners are helping Atlassian become a $10B Company
Insights on how Ecosystems and Partnerships can help SaaS businesses grow.
2 min read
Feb
15
Moving from Strategy to Execution in Partnerships
Here are a few ideas to consider when you are trying to take a Partnership strategy and make it a reality.
2 min read
Jan
28
Managing different ways of working in a Tech Partnership
Try and view these differences as strengths to be leveraged, rather than challenges to be overcome.
2 min read
Jan
12
Storytelling for Influence
Humans have evolved to tell stories. While data is important when you are trying to drive change, it is often the narrative you wrap around the data that will inspire and motive people to take the first steps.
2 min read
Dec
19
Escalating problems to leadership
There will sometimes be situations in Partnerships where things will not go to plan and you will need to provide this as an update to leadership.
2 min read