Latest

Jul
03
How to write Partnership and Strategy Updates for Executives

How to write Partnership and Strategy Updates for Executives

Partnerships can be complex. That's why it's important to communicate their value in a clear and concise way.
2 min read
Jun
30
Depth of Product Integrations

Depth of Product Integrations

One decision that often has to be made during a product partnership, is how deeply should you integrate your products with your partner?
4 min read
Jun
16
Product strategy, should drive Partner strategy

Product strategy, should drive Partner strategy

Once you have a clear understanding of your product strategy, you can start to identify potential partners who can help you achieve your goals.
3 min read
May
31
Partnership Lifecycle

Partnership Lifecycle

Once you have decided to start a partner program, it can be helpful to have a rough plan for these partnerships.
2 min read
May
15
Input Goals vs. Output Goals

Input Goals vs. Output Goals

Input goals help shape the path you must take, and the activities you must do, to reach your objective (or output).
2 min read
May
01
How to Launch a V0 Product Partner Program

How to Launch a V0 Product Partner Program

There is no right or wrong approach. Just put one foot in front of the other and start talking to people about what they need.
2 min read
Apr
19
Why Partnerships are important

Why Partnerships are important

According to Okta, companies with 2,000 employees or more, deploy an average of 187 software applications to run their businesses.
4 min read
Mar
30
Partnership Tools: Strategy Trees

Partnership Tools: Strategy Trees

A Strategy Tree is a way to lay out and communicate your strategic plan.
2 min read
Mar
02
How Partners are helping Atlassian become a $10B Company

How Partners are helping Atlassian become a $10B Company

Insights on how Ecosystems and Partnerships can help SaaS businesses grow.
2 min read
Feb
15
Moving from Strategy to Execution in Partnerships

Moving from Strategy to Execution in Partnerships

Here are a few ideas to consider when you are trying to take a Partnership strategy and make it a reality.
2 min read