api

Jul
24

Examples of Successful Tech Partnership Programs

Did you know that 95 percent of Microsoft’s commercial revenue flows directly through their partner ecosystem?
4 min read
Apr
19
Why Partnerships are important

Why Partnerships are important

According to Okta, companies with 2,000 employees or more, deploy an average of 187 software applications to run their businesses.
4 min read
Mar
30
Partnership Tools: Strategy Trees

Partnership Tools: Strategy Trees

A Strategy Tree is a way to lay out and communicate your strategic plan.
2 min read
Mar
02
How Partners are helping Atlassian become a $10B Company

How Partners are helping Atlassian become a $10B Company

Insights on how Ecosystems and Partnerships can help SaaS businesses grow.
2 min read
Jan
12
Storytelling for Influence

Storytelling for Influence

Humans have evolved to tell stories. While data is important when you are trying to drive change, it is often the narrative you wrap around the data that will inspire and motive people to take the first steps.
2 min read
Mar
28
Neon sign with "executive" on side of building

Exec Briefing (Template)

This template can help you prepare for meetings, or updates, with your executives and executives from your partner companies.
3 min read
Mar
08
Ecosystem Flywheel image - platform, developers, users

Building a healthy ecosystem

App ecosystems are a flywheel with 3 players - the API platform, app developers and users. These players are all connected via your Marketplace.
2 min read
Feb
25
Trust Equation

Building Trust in a Partnership

Trust in the people you are partnering with is one of the most important elements to establish. Here are a few ideas to consider when you are trying to establish trust.
2 min read
Feb
15
Partnership word, icons and charts

Characteristics of a successful product partnership

While every partnership is unique, there are some similar traits that can help you forecast if a partnership is going to be successful.
2 min read
Feb
08
Picture of Team with Jigsaw puzzle pieces

Partnership 'Nucleus' Meeting (Slide Template)

This template can be helpful as you work with cross-functional teams to build momentum and consensus for work on partner opportunities.
2 min read