Building Internal Consensus on a Partner Strategy
Forget "Big Bang" partner strategies. Building a winning partnership playbook requires a more nuanced approach.
The $10 Budget Challenge for Product Partnerships
The $10 Budget Challenge is a powerful tool for prioritizing ruthlessly.
Optimizing Value Creation Through Strategic Product Partnerships
In the competitive landscape of today's business, partnerships hold immense potential for driving growth and achieving strategic objectives.
Measuring the Indirect Impact of Product Partnerships
Gauging the indirect growth generated by partnerships often needs a creative and nuanced approach.
Innovating with an alliance partner
Partnerships are a powerful way to drive innovation. By working together, two companies can create something new and groundbreaking.
Accelerating Partnerships: How Events Can Drive Progress
This blog explores how industry events can accelerate partnerships.
Partnership Term Sheets
How to leverage Agreements to Build Successful Collaborations.
Building a Resilient Ecosystem
While large players bring undeniable benefits, their presence can also stifle innovation.
5 Ways to Be a Partner-Friendly Company
more than half (60-65%) of strategic partnerships fail. Here are five ways to be a more partner-friendly company.
Factors to consider when sizing new partnership opportunities
Before you invest time and resources into a new partnership or initiative, it's important to size the opportunity carefully.
