strategy

Jan
25
Innovating with an alliance partner

Innovating with an alliance partner

Partnerships are a powerful way to drive innovation. By working together, two companies can create something new and groundbreaking.
3 min read
Jan
01
Partnership Term Sheets

Partnership Term Sheets

How to leverage Agreements to Build Successful Collaborations.
4 min read
Oct
29
6-pager summary

Writing 6-page Strategy updates

The Six Pager serves as a strategic tool for communication and alignment.
3 min read
Oct
06
Key roles for Partnership Teams

Key roles for Partnership Teams

While Partner Managers may help kick-start a partnership, you need a deep bench of SMEs to make the partnership successful.
2 min read
Sep
23
Barney the Dinosaur

Beware of "Barney" Partnerships

Not all partnerships are created equal. If you're not careful, you could waste your resources on a partnership that doesn't deliver any value.
2 min read
Sep
01
Crucial Partnership Conversations

Crucial Partnership Conversations

There will frequently be times in a partnership when you will have to have a challenging conversation with your partner.
2 min read
Aug
21
When to 'End-of-life' a Partnership / Integration

When to 'End-of-life' a Partnership / Integration

No one wants lots of poorly adopted integrations, getting little investment, living on forever in a marketplace.
2 min read
Jul
03
How to write Partnership and Strategy Updates for Executives

How to write Partnership and Strategy Updates for Executives

Partnerships can be complex. That's why it's important to communicate their value in a clear and concise way.
2 min read
Jun
16
Product strategy, should drive Partner strategy

Product strategy, should drive Partner strategy

Once you have a clear understanding of your product strategy, you can start to identify potential partners who can help you achieve your goals.
3 min read
May
15
Input Goals vs. Output Goals

Input Goals vs. Output Goals

Input goals help shape the path you must take, and the activities you must do, to reach your objective (or output).
2 min read